FOR IMMEDIATE RELEASE
LOS ANGELES (May 17, 2011) – Cox & Kings, The Americas has announced the appointment of Michele Dienna as Director of Sales, Southeast USA. Dienna – based in Cox & Kings’ newly opened Los Angeles headquarters – will act as a liaison to the travel consultants and destination specialists, supporting the national sales team by presenting the company’s entire product line throughout the Southeast territory, including Alabama, Arkansas, Eastern Florida, Georgia, Kansas, Louisiana, Maryland, Mississippi, Oklahoma, Tennessee, the Carolinas, Texas, Virginia, Washington, D.C. and Bermuda. In her new role, Dienna’s chief responsibilities include product education, providing sales support material to the travel community, creating brand awareness through travel programs and industry events, launching and facilitating marketing campaigns, and researching new destination opportunities to share knowledge with agents and consumers.
“Michele Dienna is a true sales professional and we are delighted to have her join our expanding and accomplished sales team,” said Thomas Stanley, Centre Head and COO, Cox & Kings, The Americas. “Her strengths in creating valuable and loyal relationships with travel agents will contribute to the growth in our business relationship with the agent community, boosting sales and increasing visibility in the Southeast region.”
Dienna, a veteran travel enthusiast, brings aboard two decades of professional experience and success in travel industry business development, with prestigious sales management positions held at Harvey World Travel, Olson‐Travelworld, and Ker & Downey. Her affinity with the travel industry began during her time in London during her “gap” year where she gained exposure to a multitude of cultures. It was then that she decided to make travel and tourism her career and began her adventures exploring the far corners of the world, listing Africa, India and New Zealand as a few of her favorite destinations.
“Over the past two decades, I’ve realized the importance of being immersed in different cultures as it leads to new and unexpected perspectives,” Dienna stated, “I am overjoyed to join the Cox & Kings team, where each journey is grounded in establishing a deeper connection to a destination, its people and distinct spirit.”
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